Jose Borghi; The Ad Creative from Brazil

Jose Henrique Borghi is a creative director from Brazil. He is the co-founder of the Mullen Lowe agency. The Mullen Lowe advertising agency is among the top three agencies in the country today. They have maintained this position as a result of their consistency in delivering results to clients. Jose Borghi is known for his creativity in the advertising industry because of the impact that some of his campaigns have had in the past. He was behind the Sazon advertisement that featured a song sung by Luciano and Zeze Di Camargo known as “Is the Love.” The ad became a hit, and it is not uncommon to find people singing…
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From Ashes to Being a Great Adviser

In this digital era, it requires alluring adverts that will leave a mark in the consumer's mind making them buy the product. Many companies are still lagging behind this discovery while some have already adopted the idea of creating attractive advertisements that have seen a massive increase in profitability index. Jose Borghi, a renowned advertiser and founder of Mullen Lowe, is one of the most influential advertisers in the industry who understands all the tactics and techniques involved in producing a thrilling advertisement. Jose Borghi advertising was not his dream career until he got an invitation from his sister to attend a performance, which was a presentation of a display…
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