Men, Shopping, And Fashion Are Finally Coming Together!

The athletic fashion movement started in the 1970s. Nike founder Phil Knight saw an opportunity and he took it. Running became an exciting new American pastime and Knight gave runners what they needed. A running shoe that was designed in America and made for competing in marathons. The Nike running shoe opened the door for American fashion ingenuity. Instead of dressing like men in Europe, American men started dressing like athletes. T-shirts that were promotional items in the 1970s were in demand and sport companies gave men what they wanted. A new fashion industry was born and men across the country fell in love with it. But even though athletic…
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